There’s ample opportunity in the residential cleaning business. From general to kitchen cleaning, there will always be demand for home cleaning services.
You’re not likely to go wrong with launching a new home cleaning service company in your area. Even your next-door neighbor may use your services. The challenge for most is how to start.
Are you interested in starting your own business? Here are some undeniable benefits of starting a new home cleaning company.
Steady Demand for Professional Cleaners
As an entrepreneur, you’re a solution provider. You need to provide a solution to an existing need to build a successful business. People have problems and a good business is that which solves these problems.
What problems will you solve as a home cleaning company? With today’s busy schedules, many people don’t have enough time to do cleaning chores. You could help many people become more productive while enjoying cleaner homes.
We are seeing an increased demand for home cleaning staff as people seek help to improve their lives. Cleaning chores are usually hectic. Many people are too tired from work to set aside time for cleaning chores.
A proper home clean requires ample time that your client doesn’t enjoy. People want professional cleaners to ensure their home receives extreme attention.
Running a residential cleaning company means you’ll offer various cleaning services. You could be your client’s cleaner, laundry manager, or corporate home cleaner. You could also offer deep cleaning services like deep dusting, shower head, deep oven, window, or HVACs cleaning.
The best cleaning company is versatile and always booked to provide different home cleaning services. Even with a new cleaning company, you’ll still be able to find clients. With a range of services to offer, there’s no doubt you’ll find your first client in a few weeks.
Work From Home
51% of employees said they would give up a salary increase for flexibility in their work. Flexibility is a priority for many of us, whether employed or self-employed. Many of us want to have some control over our schedules.
If there’s any business that comes with extra flexibility, it’s running a home cleaning company. You’d technically be like a freelancer so you can choose your clients and the type of services you’ll offer.
If you’re starting a new cleaning company, you can work from home. A residential cleaner doesn’t need to start with a fanciful office. Most of your clients will probably be from your community or town.
Little Experience Required
You may have the core skills to start a new cleaning company if you do cleaning at home. As long as you can get your house clean, neat, and organized, you’ve got what it takes to launch your company.
It doesn’t require a lot of cleaning experience to get started. Start by offering basic home cleaning services. Let your clients handle the little house cleaning chores that tend to pile up quickly.
Here are some of the general home cleaning services you can include:
- Remove cobwebs
- Dust, wipe, and clean windows
- Clean all furniture, frames, shelves, and blinds
- Move and clean under furniture
- Clean all electrical appliances
- Clean all fans and ceilings
- Vacuum floors and carpets
- Clean walls
- Clean sliding glass doors
- Throw waste and clean dustbins
- Mop and polish floors
- Clean doors
- Make beds
As your business grows, you’ll gain the experience to expand your services. You can offer kitchen cleaning services, bedroom cleaning services, and spring cleaning services with more experience.
Satisfy all your staffing requirements within one or two days. If you think you must have the experience to start, consider building a team of professionals. Visit Muffetta’s Housekeeping for all these household staffing services.
One of the primary challenges when starting any business is finding the right talent. It takes an average of 23 days to find new talent or employees. Some new companies may delay launching due to staffing challenges.
Many candidates lack basic skills, so you can struggle to start when launching a new company. According to Human Resource Management, 83% of HRM professionals experience difficulty recruiting.
Staffing shortages are rare in filling home cleaning service vacancies. As a cleaning company owner, you can hire inexperienced staff and train them on the job. The right staffing is the secret to building a credible house cleaning company.
Building a team of professional cleaners allows you to focus on growing your business. Your team can take care of your clients as you focus on the marketing side. Starting from scratch means slow growth because you’ll need to multitask as a cleaner and marketer.
Home cleaning staff do not need formal education and training. So you can hire without worrying about their certifications and competencies. If your business runs in the evening, you can hire part-time staff. Many people are looking for extra sources of income.
An Affordable Workforce
Workforce needs in cleaning companies usually depend on the size of a company. But the cost of keeping an employee is cheaper than in other companies. The fact you can start solo makes the business entrepreneur-friendly.
As long as you’re focused on your goals, your business is likely to withstand any workforce gaps. With the option to hire part-time staff, you can keep staff costs low until you can afford a bigger team.
You can also cut operational costs by avoiding the cost of recruitment and training. Home cleaners employees can gain cleaning skills from their job. You can also build a professional team by asking an experienced staff to mentor others.
Low Start-Up Capital
Cash flow is a problem that’s the leading cause of business failure. 82% of businesses experience cash flow problems. Without money to fund your dream, there’s no business.
If you want to start a business and stay without worrying about cash flow, a cleaning company is a good idea. You can start with almost zero capital and you’ll still have fair chances for success.
You need a few cleaning supplies and equipment to start a new cleaning company. You might even have some of the supplies in your home. So, you can serve and satisfy the first new clients without dipping into your pockets.
You also don’t need a huge budget to advertise residential cleaning services. Word of mouth from friends and family is enough to spread the word. And with social media, you can reach your target audience without spending a single cent.
Granted that you can work from home, you can avoid several expenses of starting a business. To begin with, you won’t pay rent, which means you’ll be able to save for other essentials.
Growing a business is a challenge and if there’s a way to avoid some costs, don’t think twice. If you’re not paying rent, you’ll avoid several bills. This opens up more cost savings.
If you’re starting alone or with a lean team, you might need to also keep salaries low in the beginning. A single professional cleaner can handle several responsibilities at once. You only need to hire the right staff to ensure your team is passionate and hard-working.
Many cleaning essentials are affordable. You’ll probably need to spend a few dollars on a cleaning pail, detergents, mops, and brooms. Once you have several clients, your business can finance itself.
Be Your Boss
Starting a cleaning business gives you a chance to take control of your life. You become a business owner which helps you overcome your 9-5 working setup.
As a business owner, you don’t have to answer to a boss or supervisor. You will lead your team and create your own rules and protocols. How much you make from your business is up to you.
Being your boss means taking charge of your schedule. You can choose your favorite working hours and how long you will work each day.
How to Start a Home Cleaning Business
Now that you know all the amazing benefits of starting a new cleaning company, we’ll share how you can do this. Keep reading for some practical steps to take towards your dream of being a business owner.
Decide How You’ll Start
Even though it’s easy to start a home cleaning company, you can’t start one without proper planning. You must decide on your structures before taking any other step.
Decide what cleaning services you’ll offer and what essentials you need to get started. Factor in your skills, money, and the equipment in your hand. Remember, you can start by offering basic cleaning services and increase your offers as your company grows.
Figure Out the Basic Requirements
Your business needs a distinguishable identity if you outshine your competitors. Create a simple checklist of all factors to fulfill before the business gets running.
You need to choose a name and design a logo to empower your business visually. It can be difficult for people to recall and ask for your services if the interaction isn’t memorable.
Also, take care of the business plan and the registering of your business. Investors will want to see your plan before providing expansion funds. Registration makes it legal and fosters credibility.
If you hire employees, you’ll need to get an employer identification number. An EIN and business bank account are useful for contracting purposes. Also, ensure you’ve obtained insurance and bonding to protect all the involved.
Define Your Target Market
When you’re creating a cleaning company, remember the dozens of similar services in your area. This is your competition and you need to know what makes your services better than their offers.
Cleaning companies may appear similar, but for the homeowner, not all cleaning services are equal. You shouldn’t go into attempting to advertise a company without figuring out your audiences’ unique needs.
Your customers need to understand exactly what you’re selling. Try to figure out what makes your cleaning company stand out. Do you use eco-friendly cleaning products or maybe you offer better customer services? Define your values and create a mission statement to remind your customers what you stand for.
Create Your Pricing Structure
You have to make it clear to customers how you want to be paid. Choose a payment model that you think will appeal to your audience. It could be hourly or on contract.
Create a pricing structure and be transparent about your pay rates. Show how you calculate your bids and contract agreements.
Hire the Right Home Cleaning Staff
Proper staffing is the backbone of any business. Having hard-working and committed expert cleaners in your company gives you a huge competitive edge. Your clients will enjoy the attention given to their projects while your revenues improve.
Hire the right staff to give yourself the highest chances of success. All employees should be flexible and capable of filling in for each other. Make sure you offer great training and do background checks for routine hiring.
If you’re running a general cleaning services company, your staffing needs may vary based on client needs. Some days you may need a nanny and laundry assistant another day. It’s important to have backup staffing for unpredictable client needs.
Market Your Business
To attract clients, you need to get the word out. Do some research to establish what strategies you can use to reach your audience continuously.
Use both print and digital mediums when marketing a residential cleaning new company. Use car posters, outdoor posters, and give out flyers in high traffic areas.
Ask your local fans and friends to help share your social media posts. Put and launch target ads to reach your audience on their phones and favorite platforms. Choose the tactics that allow you to reach as many of your customers as possible.
Increase Your Income With a New Home Cleaning Company
Starting a new home cleaning company is a great way to kickstart your entrepreneurship journey. With hard work and determination, you can reach your destination. You’ll have far fewer challenges along the road with an in-demand business like this.
Follow the tips provided in this article to get started if you’re serious about your business ownership dream. For more advice on running a business, check out the rest of our blog.