Almost every business is going through hard times now because of the Covid-19 pandemic. But the same can’t be said about online casinos. According to financial reports, the US gambling sites increased their revenue by 33% in 2020 and made almost 6 billion dollars. This year is expected to bring even more money to online casino owners, and you might be thinking about how to become one of them. It- seems a hard task, but it’s way easier than opening a brick and mortar facility. We got in touch with casino experts from Exycasinos to specify steps anyone needs to take to launch a gambling site.
You don’t need to develop software by yourself to start an online casino. There are many software providers on the market, and you only need to choose the one that suits your purposes. There are several industry titans like Microgaming and NetEnt that have options for any taste: from slot machines to poker and roulette. But there are also small companies highly specialized in something particular. For example, the best slots usually come from Play’n’Go, and Ezugi is in charge of developing live dealer games of exclusive quality.
Get a license
Probably that’s the most important step as no one will play at your casino if it doesn’t have a proper license. The gamblers need to make sure random number generators in your games work well, and the casino maintains fair play. The most reputable license commissions are the UK one, Maltese and Curacao.
Set up banking
It’s time to get in touch with payment providers and set up banking. The players should be able to deposit funds and withdraw winning with ease and safety, so the list of banking methods has to include only trusted options. Visa is a must as well as MasterCard, but you also can’t forget about popular e-wallets like PayPal and Skrill. The recent trend is using cryptocurrency for online gambling. More and more casinos have started accepting Bitcoin, and it’s an excellent way to show your site is on the edge of technology.
Design a site
An online casino can’t operate without a site. You need to register a memorable domain name, rent a hosting, and hire a team of programmists and designers to develop a good-looking site that works with no glitches. Remember that you expect to receive many clients that means the system you work with should be high-load resistible.
Start a marketing campaign
We are almost done. You have a great site with a vast games assortment, a long list of payment options and a trusted license. What’s missing? Players! How to attract them? Marketing! Generous welcome bonuses will help you win new clients, and a good loyalty program will help keep the existing ones.
These were 5 simple steps to jump into the online gambling industry. It might take significant investments, but usually worth it. The punters from all over the world would love to see new players on the market providing services of high quality.